OUR STORY
THE BRAND
A heritage of saffron mastery since 1951 brings you a realm of pure indulgence with SACRED.
We are super-excited to introduce a new chapter in our story – one that reimagines saffron beyond its traditional confines.
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It is a part of our mission to bring the ever reclusive saffron closer to you, integrating it into your daily routine as a healthy ingredient and a natural source of vitality.
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Our latest blends and beverages are meticulously curated, ensuring each sip, each taste, is an indulgence in authenticity and goodness.
THE DESIGNERS
Beyond its traditional use as a rare ingredient for special occasions, we have always observed Saffron being used in medicines or in preparation of sweets but never as something meant for maintaining a great health.
With its proven benefits for gut health, skin enhancement, and medicinal properties, we believe saffron deserves to be explored beyond medicinal or savory applications.
Thus, we decided to start with bringing forward the alternatives in form of delicious hot beverages – something that our Indian community loves but is always restricted to options containing caffeine.